Are YOU planning to gett more social?

Research by Econsultancy and Bigmouthmedia says that UK business will up their social media marketing spend in 2010, highlighting that 86 per cent of firms plan to increase spending in that area, and13 per cent spending the same sum as this year.
With lack of resources blamed, many firms are prevented from fully utilising social media – 54% of the total respondents said that resource was their biggest barrier to better engagement with the social media channels: nearly 90% stated that social media takes up much more time than previously.

With B2B, a recent poll by BtoB Magazine highlighted that social media is becoming the increasingly important tool for communications; with 60% of companies questioned saying they plan to increase their spend in this area next year.